• Kidnections
  • Posts
  • Child Social Media Use: A Hidden Threat to Learning and Memory

Child Social Media Use: A Hidden Threat to Learning and Memory

In a groundbreaking study, researchers have uncovered a surprising connection between social media and children's cognitive development. Kids between 9 and 13 who spend more time on platforms like Instagram, Snapchat, and TikTok might be experiencing a subtle but significant drop in reading and memory skills.

October 23, 2025

In partnership with

What the Research Reveals

Scientists tracked over 6,500 children and discovered something alarming. As kids increased their social media time, their test scores began to slip. Children who went from minimal to about an hour of daily social media use saw a 1-2 point drop in reading and memory tests. Those spending even more time online experienced up to a 4-point decline.

Why This Matters for Parents

These might seem like small numbers, but they can add up quickly. Dr. Jason Nagata, the study's lead researcher, warns that these differences could compound over time. Imagine your child's brain like a muscle - constant scrolling might be weakening its learning capabilities.

How Social Media Impacts Young Brains

The constant stream of short videos and rapid content switching can actually train young brains to:

  • Seek constant novelty

  • Struggle with sustained focus

  • Reduce attention span

  • Interrupt deep thinking processes

Key Insights for Parents:

  1. Monitor social media time carefully

  2. Create tech-free zones at home

  3. Encourage alternative activities

  4. Talk openly about digital habits

What Parents Can Do

The good news is that parents have the power to make a difference. By understanding these risks, you can help your child develop healthier digital habits. It's not about completely removing technology, but creating a balanced approach.

Expert Tips:

  • Set clear screen time limits

  • Discuss online content together

  • Encourage reading and outdoor play

  • Model healthy tech behaviors

Your Child's Brain Matters Most

Every moment of childhood is crucial for brain development. The choices we make now can significantly impact our children's future learning abilities.

Want to learn more about supporting your child's mental growth and building a stronger parent-child connection?

Join our FREE 9 Day Kidnections Mindset Makeover!

Discover proven strategies to help your child thrive in a digital world. Sign up now at https://www.kidnections.org/ and take the first step toward raising a happier, healthier, and more focused kid.

Remember: You have the power to shape your child's future, one positive choice at a time.

Do red cars cost more to insure?

You may have heard the myth that red cars cost more to insure, often with varying reasons why. The truth is, the color of your car has nothing to do with your premium. Insurance companies are more interested in your vehicle’s make, model, age, safety features, and your driving history. What’s not a myth, though — is that people really can save a ton of money by switching insurers. Check out Money’s car insurance tool to see if you could, too.

Bullet Points:

  • A study has found increased social media use among 9 to 13-year-olds results in lower cognitive test scores.

  • More exposure to social media led to up to 4 points drop in reading, memory, and vocabulary scores.

  • While score differences appear subtle, researchers suggest they may accumulate over time, affecting cognitive development.

  • Schools and parents are urged to help regulate children's social media usage and endorse digital literacy programs.